Olivia Murphy

Olivia Murphy

Driven by a commitment to excellence and integrity, Olivia strives to empower her audience with knowledge that enables informed decision-making and fosters a deeper understanding of the business world. She believes in the power of storytelling to bridge gaps, spark dialogue, and drive meaningful progress within the global business community.

E-commerce Industry is Bracing for Impact of Generative AI

Generative artificial intelligence possesses the potential to revolutionize the tasks of B2B and B2C ecommerce marketers. However, going through the collection of GenAI tools and programs to discern their efficacy can be overwhelming for ecommerce marketers, as indicated by a ...

JD Reveals New Campaign Offering Cheap Products on 618 Event

China’s online retailer JD announced plans for a one-day 2 yuan ($0.28) campaign offering millions of goods with free shipping during this year’s 618 event, scheduled to kick off on Friday. This move underscores the ongoing emphasis on affordability in ...

Korean E-commerce Platform, The Woorishop Offering Cashbacks to Attract Buyers

Korea’s e-commerce platform sector brims with competition, yet The Woorishop believes it holds the winning solution: a cashback incentive to retain customers. The platform provider offers a package that gives consumers substantial cash paybacks, enabling them to enjoy significant discounts ...

Leicestershire E-commerce Retailer, The Kid Collective Acquires Scandiborn to Expand into Nursery Sect

The Kid Collective, an e-commerce retailer based in Leicestershire, has completed the acquisition of Scandibørn, a supplier renowned for its Scandinavian-inspired children’s toys, interiors, and accessories. The deal, whose financial details remain undisclosed, signifies a significant stride in The Kid ...

Syndigo Announces Kate Dileronzo to Head Foodservice To Improve User Experience

Today, Syndigo, a SaaS commerce data management provider based in Atlanta, announced the appointment of Kate DiLorenzo as Vice President, Foodservice. In her new role, DiLorenzo will spearhead the expansion of content syndication capabilities within the foodservice industry, aiming to ...

Mytheresa Reports Growth in Sales By 18% Mainly Through US Market

In the third quarter ending on March 31, 2024, Mytheresa reported robust growth, with net sales surging by 18% to €233.9 million, driven primarily by its performance in the US market. The company also witnessed significant increases in gross merchandise ...

Temu Flash Deals Are the Main Driving Force Behind the Rise of the E-Commerce Retailer

The allure of Temu, with its flash deals, gamification tactics, and unbeatable prices, is proving irresistible to shoppers worldwide. For Lucy Clark, a resident of Manchester, her first encounter with the viral retail app Temu in 2023 felt akin to ...

Saudi-Based Fintech Geidea Partners With HSBC for Payment Solution

In collaboration with Saudi-based FinTech company Geidea, HSBC has introduced its latest e-commerce digital payment platform, Omni Collect, in the UAE. Through this partnership, Geidea will integrate a merchant acquiring facility into Omni Collect, granting HSBC’s business and corporate clients ...

Walmart Ends Partnership With Capital One For Credit Card Payments

Walmart has ended its partnership with Capital One, which had made the banking company the exclusive issuer of Walmart’s consumer credit cards. The companies announced this change in a joint statement on Friday. They confirmed that cardholders can still use ...

Home Depot Inc. Creates Partnership With Instacart to Offer Same Day Delivery

The Home Depot, Inc. (HD) has been actively pursuing strategic initiatives to enhance the customer experience. One such initiative is the execution of the “One Home Depot” investment plan, which prioritizes the expansion of supply-chain facilities, investments in technology, and ...