The era of ultra-cheap goods shipped directly from China to American doorsteps has come to an abrupt end. Temu, the Chinese e-commerce platform that revolutionized online shopping with rock-bottom prices, officially ceased direct shipments from China to US customers in May 2025. This dramatic shift represents one of the most significant changes in cross-border e-commerce…
Tag: Temu
Temu Cuts U.S. Ad Spending and Drops in App Store Rankings After China Tariffs
The Chinese-owned shopping platform Temu has experienced a dramatic collapse in its U.S. advertising presence and app store performance following the implementation of severe tariffs on Chinese imports. Once dominating American digital advertising spaces with aggressive promotional campaigns featuring ultra-low prices, Temu has virtually disappeared from major advertising platforms, including Google Shopping, Facebook, and Instagram.…